penningtonart.myfineforum.org

admin · Site Admin Joined: 21 Aug 2008 Posts: 30

Artist David Pennington is on the road to success, literally! With the help of Fleetwood Chamber of Trade and Commerce and Wyre Borough Council's initiative 'Head 4 new Heights', led by Council Mike Sanderson, David has managed to take his display of Fine Art Pet Portraits direct into the heart of many events.
David said:
"I had the idea a few years ago of attending various outdoor weekend events to display my artwork. renting space in large marquees was a start in seeing if my micro business idea would work. At first it did and I gained a number of orders, but certainly not the amount of was anticipating. The problem was that hiding away in these large marquees meant that potential customers would walk by once, then leave. If you don't do a successful pitch, you've lost them. I needed a small marquee that could be placed in the heart of the event. Not only that, it opens doors to the small and dedicated events such as local fun dog shows where entry can be free with customers walk by time and time again, weather permitting.
A cash donation from a joint initiative has enabled me to purchase a marquee this season together with my first small advertising campaign for the year. I am so looking forward to next year as this has opened many more doors to take my work to the public."

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